Conventions of Music Videos

I have been researching the conventions of music videos and their genres.

I found a really good website that lists lots of conventions for music videos, as well as some features that stand out in specific genres.
Conventions Site

A user on Wikianswers stated that some typical conventions are also: "The artist is shown performing, the lyrics of the song influence what is shown in the video and the pace of editing fits the pace of the music"


Overall, I found out that similar song's music videos often include the following conventions:
- Black and white
- Artist/Band is shown throughout
- Use of long shots
- Use of extreme close ups
- Dark locations
- Some special effects
- Lyrics influence what is shown
- Casual clothing is worn